A Journey Taken Together
Don’t miss out on the latest trends and cutting-edge business strategy. Just as the business world is in a constant state of advancement, Owen Garitty never rests in the pursuit of absorbing successful practices that are tried and true.
Garitty offers his findings freely here. Passing these valuable tools onto you is of the utmost importance in keeping the industry alive and constantly growing.
Below you will find resources that will inspire you, keep you motivated when the grind wears you down, and keep you on top of your game. Don’t keep it to yourself though—share with your colleagues. Business strategy is not intended to operate on an island; we’re all in this together.
Thoughts from Delta Flight # …
Traveling provides a catalyst for revelation. My frequent travels inspire thoughts, which flourish in the fertile soil of new perspectives and places and otherwise idle hours of flying via Delta airlines. This is where those thoughts end up.
Insights from Fellow Professionals
There is wisdom in gaining insight from one’s peers. This is a space for guest articles from young professionals in a variety of industries for the purpose of ruminating on the meaning of success—in every form.
Demographic
A primary goal in the marketing industry is to discern the most effective way to impact the ideal demographic. Today’s consumer market for most organizations typically includes the “millennial” with all its generalized—and often misunderstood—connotations. Here, as a marketing professional and a millennial, I offer my unique perspective on branding to the next generation of decision-makers.
The Obstacle of Lackluster Jelly
What commonalities are there between jelly and marketing? Well, probably not much of anything on the surface—unless you are advertising fruit preserves—but bear with me for a moment. It’s 6:00 AM, and I’m headed to the San Francisco Airport. I am very tired, as I got (at best) five hours of sleep, because I was…
How to Harness the “Why” & Empower Others to be Your Brand Evangelists
In becoming better storytellers and brand stewards, business owners must first look inward and take the time to intentionally develop the defining narrative behind their brand, the “Why would someone give a shit about this?” Every brand shouts from the mountaintop about the qualities that make them special, and—frankly—most of it is BS. It doesn’t…
Content Truly is King
During a recent meeting with a new professional connection, the potential client questioned the importance of content. This client was very successful in his industry, despite not having updated his website in quite a while. He challenged me about the point of spending money on content, taking new photos, and having a content strategy. My…
From Delta Flight 2794 #1
To be a creative, you must travel. It’s Sunday at 8:44 pm and I am currently writing this from Delta flight 2794 seat 11C. I am beyond stressed as my connection to Eugene has become extremely tight due to a late departure (reason unknown). Tomorrow is my usual busy day exacerbated by the fact that…
Life Thoughts
Have any of you ever paused to think about whether you are truly happy where you’re at in this point in time? What does happiness or success mean to you? What are you doing now that will shape the way you want your life to be five years from now? Ten years from now? I…
Passion
At a very young age, I knew that I wanted to create and design beautiful things that people would be not only able to enjoy but also be able to use on a regular basis. Growing up I was very involved in school publications such as the newspaper and the yearbook, and I also took…
Lionhearted
Our soldiers -- the lionhearted -- should be held in our highest esteem for their service. This project is our way to venerate our warriors, and through them all those who have served to defend this great land, our United States of America. Purple heart recipient, Shane Ruiz, and US Air Force Veteran, Shawn Ganther,…
Happiness is Equal to Success
I am often fascinated by people’s definition of success and how it’s quantified. It baffles me how rare happiness is part of the conversation, but can’t help but wonder if that’s just a product of my privilege. My mother and father came from humble means and were able to provide what they saw as a…
REDucation Master Class
One bar, no police, and 500 of the nicest people you’ll ever meet We must be in the good ‘ol town of Mackay, Idaho where Western roots run deeper than Lost River Valley it calls home. The town may not sound like much, but it’s one of the most beautiful places I had ever visited.…
Why Accomplishing My Goals Wasn’t the Best Thing to Ever Happen to Me
“Dream big” It’s the ultimate cliché in a graduation speech. A meaningless greeting card sentiment. A guidance counselor’s mantra. It’s also the one thing I wish I had done before starting my career. A little bit of background: I was raised in a small rural town in Southern Oregon by parents who (as far as…
Do a 180
As a creative professional. I spend a good amount of my day in front of the computer or behind my camera “creating”. Spending 4 hours on one image in Photoshop is not everyone’s idea of fun, but I enjoy it. Since I am in the business of creating, it is imperative that I keep coming up with…
You’re going to be a teacher?
“You’re gonna be a teacher?” “You are going to fuck some kids up.” “No offense but I wouldn’t send my kid to your class after knowing who you are.” “You are going to go to work drunk and get fired.” “I don’t get how you are going to be a teacher.” “Your kids aren’t going…
What is Success
Written by Cody Newton Screw Mike—I want to be like Dennis. That’s what I thought at least. For a considerable portion of my childhood, I wanted to play in the NBA. That was the dream, and for one reason or another I decided I wanted to be Dennis Rodman—way back before his North Korea days. I’d…
Success In Your 20’s
In today’s society, is it possible for someone younger than 30 to be as successful as someone who is in their 40’s or 50’s? Is it possible to have a career that pays an excellent wage and benefits at such a young age? Maybe it sounds impossible to buy a brand new house when you’re…
Serving Today’s (and Yesterdays) Customer Base
by Blaine Liberatore There’s no doubt anyone reading this has had a customer experience recently. Most likely as recently as earlier today, in fact. Whether you were the customer, or the professional providing the experience, the ‘customer service’ game has undoubtedly changed. I’ve been up front and center for this change; for eleven glorious years I’ve…
How We Dress
Take a look around your office, school, or the Starbucks in which you are currently sitting. You will see casually dressed people all around you. Jean Fridays are now everyday at many offices and workplaces. There are many reasons for the increasing unbuttoning of the American workforce and general public. For a young entrepreneur these reason are…
Phobophobia
I recently had the honor of winning the 2015 Eugene Film Society horror film competition. My team and I produced the film on the RED Dragon 6k camera. The film was mastered in 4k at the FPW Media studio.