Owen Garitty defines himself primarily as a visual storyteller. A filmmaker and cinephile, Garitty is—both personally and professionally—driven by a passion for storytelling. He keeps himself aware of cutting-edge industry trends and fuels his creativity by reading a new book each week, alternating between business and fiction. His passions include good design, boxing, piping hot coffee, and traveling. As he travels for both business and pleasure, he encounters new stories and sources of inspiration‚ recording revelations from each successive Delta flight. As a marketing professional and successful entrepreneur, Garitty possesses a profound understanding of the prevalence of narratives in every aspect of human life. Whether directing a film or designing the signage within a restaurant space, the purpose remains the same. In every kind of storytelling, the goal is to garner an emotional reaction from consumers that motivates them to participate in the story.